29.5 Lead Strategies
We have worked on over a hundred Lead Strategies in the past 3 decades, and are well poised to help YOU with any number of them. As I embark on sharing the top 100 Lead Strategies with you, keep in mind that most clients use a wide number of them at the same time, in conjunction with one another. Also, it is noteworthy to mention that without proper metrics and analytics, and wise follow up strategies, we can throw ideas out there, but until they convert…they remain ideas. After we run the Top 100 Lead Strategies, we will share the Top 49.5 Conversion Strategies.
1 – Marketing Plan
2 – Track All Leads by Source
3 – Test and Measure
4 – Business Cards
5 – Vanity Phone Number
6 – Community Bulletin Boards
7 – High Traffic store front
8 – Building Sinage
9 – Signage: on building wall
10 – Window Display
11 – In-store & Sidewalk signage
12 – Point of Sale material / displays
13 – Video / in-store displays
14 – Daily newspaper
15 – Specific Radio Spots
16 – Key Television Ads
17 – Being and Expert on a Talk Show
18 – Hosting your own Radio Show
19 – In program mention
20 – Magazine advertising
21 – Trade Journal spot
22 – School Newsletter Ads
23 – Create your own industry newsletter
24 – Public Relations
25 – PR stunt
26 – Win an Award
27 – Give an Award
28 – Press Release
29 – Form a Barter exchange
29.5 – Piggyback invoice mailings
Call today and speak with a Lead Strategist about a Lead Program that is right for your business.